Billing, plans and AI credits

Two separate things govern what you can do: your plan and your credits. The plan sets capacity; credits meter AI usage. Neither touches the other.

Credits — the AI meter

1 credit = 1¢ of underlying AI usage, charged from real usage and rounded up per job, to the account of whoever clicked the button. Everything AI costs credits: generating a site, rewriting a section, drafting posts, products, entries or newsletters, alt text, keyword suggestions, seasonal refreshes.

Manual work — editing text, uploading images, publishing, sending campaigns — costs no credits, ever.

• Paid plans include a monthly credit grant; unused credits never expire.
• Top-up packs are available any time (e.g. 500 for $5, 1,200 for $10, 2,600 for $20).
• New accounts get a 100-credit signup bonus to try things.
• Every grant and spend is a ledger row — the Credits page shows exactly where each credit went.

If a job would cost more than you have, it refuses up front and asks you to top up — it never runs you negative.

Plans — the capacity

Plans set how many sites, published sites, pages, posts, subscribers, monthly leads, team members and uploads you get, plus feature switches like collections. See the pricing page for the current matrix. Roughly: Free to try things, Starter for one real site, Pro for growing organizations (collections included), Business for effectively-unlimited everything, and a Charity & Church plan with Pro limits at a fraction of the price for registered nonprofits.

Limits are enforced when you create or publish things, and visitor data is never thrown away for quota reasons — over-quota leads and subscribers are stored and flagged while notifications pause.

Paying

Subscribe or change plans from the dashboard's Credits page, monthly or yearly (yearly saves roughly two months). Some platforms are run managed instead — your operator invoices you, puts your account on a plan or on custom limits, and grants credits directly; the features are identical.

A full meter (say, the site count on Free) is a plan limit, not a credit shortage: a credit balance, however large, does not lift it.